Purple Brightening Shampoo for Blonde Hair - Blonde Ale

All bright, no brass! Contains deep purple pigments that neutralize brassiness in blonde, gray, white and highlighted hair. Gentle formula cleanses without drying out strands.

• Cruelty Free
• Honey Free
• Nut Free
• Paraben Free
• Phthalate Free
• Sulfate Free

• Lemon Extract

  Brightens highlights and preserves the integrity of the hair color.

• Chamomile Extract

  Gently boosts blonde tones while increasing shine.

• Keratin

  A highly moisturizing protein that reinforces the structure of the hair and helps prevent damage.

Aqua (Water, Eau), Sodium Cocoyl Isethionate, Disodium Laureth Sulfosuccinate, Sodium Lauroyl Sarcosinate, Disodium Cocoamphodipropionate, Sodium Lauroyl Methyl Isethionate, Glycol Distearate, Decyl Glucoside, Butylene Glycol, Chamomilla Recutita (Matricaria) Flower Extract, Keratin, Hydrolyzed Keratin, Citrus Limon (Lemon) Fruit Extract, Panthenol, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Guar Hydroxypropyltrimonium Chloride, Glycerin, Polyquaternium-7, Propanediol, Amodimethicone, C11-15 Pareth-7, Laureth-9, Trideceth-12, Quaternium-95, Butyl Methoxydibenzoylmethane, Ethylhexyl Methoxycinnamate, Ethylhexyl Salicylate, Disodium EDTA, Carbomer, Citric Acid, BHT, Benzoic Acid, Chlorphenesin, Phenoxyethanol, Ethylhexylglycerin, Trisodium Ethylenediamine Disuccinate, Pentaerythrityl Tetra-DI-T-Butyl Hydroxyhydrocinnamate, Sodium Benzoate, Tetrasodium EDTA, Sodium Chloride, Sodium Citrate, Sodium Hydroxide, Tocopherol, Parfum (Fragrance),  Benzyl Salicylate, Eugenol, Geraniol, Limonene, Linalool, Ext. Violet 2 (CI 60730), Red 33 (CI 17200).

Massage a generous dollop into wet hair from roots to ends. Rinse immediately and thoroughly. Use up to 2 times per week. For extremely dry or brittle hair, use a 50/50 mix of Blonde Ale and regular shampoo. Not recommended for use on hair extensions.